Who we are

A Trusted Partner Committed to Your Financial Success

$2.90M
Assets under management
$6mn
Saved for clients annually
90%
Repeat clients or referrals
12+
Professionals
values

We Operate with Unwavering Honesty & Integrity

We offer a truly personalized experience delivering customized advice, transparent management, and access to select opportunities that align with your goals and long-term financial success.

Fiduciary

A commitment to acting in your best interest for long-term financial wellbeing.

Integrated

Comprehensive wealth services, tailored solutions, and exclusive alternative investments.

Highly Personalized

A customized approach driven by proactive ideas and strategic problem-solving.

Experienced

A highly dedicated team, supported by our extensive network of trusted professionals,

our history

Here's How We Got Started

2022

Foundation & Vision

ProfitMax was founded with a simple mission: to bring clarity, structure, and confidence to small and micro businesses.
We began by offering personalized financial consulting and profit-growth guidance to local entrepreneurs seeking better control of their cash flow.

2023

Growth & Structure

Our services expanded beyond bookkeeping and tax strategy into full-scale profit optimization and business advisory.
We launched the ProfitMax FastStart Model, helping clients implement actionable systems that improved their financial performance within 90 days.

2024

Expansion & Partnerships

ProfitMax established partnerships with accounting professionals, business coaches, and technology providers to enhance client support.
We introduced new tools for financial automation, analytics, and forecasting  helping more clients achieve sustainable profit growth.

2025

Innovation & Impact

ProfitMax evolved into a trusted financial brand, serving clients locally and internationally.
With growing recognition for our transparency and results-driven approach, we continue to empower businesses to scale, protect wealth, and plan confidently for the future.

Why us

We Always Put Your Interests First

Driven by a relentless focus on “why,” we integrate our services to uncover, design, and deliver the most impactful outcomes for you. Instead of relying on predefined processes, we take a hands-on approach—collaborating closely with your teams to craft practical, end-to-end solutions tailored to your needs.

Our purpose is to help people and businesses dream bigger, grow smarter, and build a stronger financial future, one decision at a time.

Profit Max
Lemar James

2024 Diversity, Equity, and Inclusion Report